Wednesday, April 27, 2011

Ford Fiesta is all new and poised for the eco-market



January 16, 2011

The Ford Fiesta means business this year and the subcompact offering comes in either hatchback or sedan body styles. Being bandied about as the new-entry level model just under the Ford Focus category it’s about time that something was introduced in this market that can turn a few heads.

While not turning your bank account inside out by the way, the Fiesta makes even more since in that it offers the economy market just one more option in addition to the Honda Fit, Kia Soul and the Nissan Cube or, you can also take a look at the Chevy Aveo, Hyundai Accent and Nissan Versa for comparison. All a good thing since this one is a looker when it comes to body style. While other models do have more cargo room and in some cases more head room in the back seat for taller passengers, the Ford Fiesta is still a desirable option for a number of reasons.

First, the engine, which is best described as smooth with good steering, responsive chassis and quiet driving even on the highway. As said before, options are either the nifty hatchback or a sedan style. Just a mention, for more cargo space the hatchback is the better choice.

Even in the basest trim and in a car at this price-range, the keyless ignition audio and cell phone functions with voice commands is an exception to almost any rule in this class car. The 2011 Ford Fiesta comes in S, SE and SEL for the sedan body style and SE and SES for the hatchback.

Sedan S is at the bottom of the line regarding options with 15-inch steel wheels, power mirrors, tilt-and-telescoping steering wheel, and a 60/40 split-folding rear seat. Up a notch and you get power windows and door locks and a CD player or the SEL has LED parking lights, a rear spoiler and a much better sound system with satellite radio and six speakers. Add to that an auto-dimming rearview mirror and the aforementioned voice-command system including navigation and do you really need anything else.

For the hatchback-lover the SE hatchback has about the same as on the sedan, but add a rear spoiler and wiper and for the SES hatchback there is a rear wiper addition.

For options too, the various packages might be hard to choose from with the upper trim features offered as add-ons in the lower trim levels and another favorite (and unheard of) what about heated leather seating? A Super Fuel Economy package means better gas mileage and that is aided by a blocked-out lower grille and lightweight wheels, among other tweaks.

With a 1.6-liter inline-4 offering 120 horsepower and 112 pound-feet of torque, the five-speed manual transmission is what most prefer, but you can also opt for the six-speed automatic.

Safety is another important feature on the Ford Fiesta with stability and traction control, antilock disc brakes, appropriately placed airbags and even a driver knee airbag.

Inside, there are metallic accents that bring this car up a notch making it feel good and classy inside. There is a climate control system with three easy knobs that’s a no-brainer and the navigational devise is a cinch too.

A great drive and for the money, that statement even goes up a few notches. You are in control of the car and the road and even though it’s not going to get you 0 to 60 like a Ferrari, you didn’t really ask for that anyway.

Least You Need to Know: With that 1.6-liter inline-4 engine note too that, while the standard is most often preferred, there is still a plus to the automatic that might be worth a look. It’s the automated dual-clutch manual transmission feature for more speedy gear changes and, you get 0 to 60 in 9.5 seconds if you must.

Miles Per Gallon: You can’t go wrong at 28 miles per gallon in the city and 37 miles per gallon on the highway.

Cost: At $13,320, more than reasonable.

Source: Washingtontimes.com

About Parker Ford Lincoln, Inc.Parker Ford Lincoln Inc., is a multi-President Award-winning dealership in Murray, Kentucky offering new Ford and Lincoln Cars, Trucks, SUVs and Crossovers. Visit us online at http://www.parkerford.com/.

Thursday, April 21, 2011

First Look at the 2013 Ford Taurus and Taurus SHO


On the technology front, class-leading offerings include SYNC® with MyFord Touch™, which replaces many traditional buttons, knobs and gauges with clear, colorful LCD screens and steering wheel-mounted five-way toggles. The Taurus is available with a wide variety of audio and navigation connectivity alternatives as well as comfort and convenience options. For example, you might dig the new heated steering wheel, a nice companion to heated and cooled leather-trimmed seats.

For driving performance, the new Taurus utilizes torque vectoring control, which uses a slight – virtually imperceptible to the driver – amount of braking force on the outside front wheel when accelerating through a corner. This minimal brake force provides an effect similar to a limited-slip differential, and the vehicle feels smaller and more maneuverable. The Taurus also adds curve control, a unique Ford braking innovation aimed at slowing the vehicle if it senses that a driver inadvertently enters a curve too quickly. The electric power-assisted steering improves response and feel as well as helps to conserve fuel.

Improving safety of the new Taurus brought enhanced airbag restraints with optimized tethering and venting to specifically tailor deployment force to occupant size, position and seat belt status.

Now, from the see-your-voice-matters department comes the new Taurus SHO. Ford absolutely listened to SHO buyers and enthusiasts to strengthen the design and driving quality of the 2013 model. Fun fact: Roughly half of 2010 SHO customers had not previously considered nor shopped Ford, and frequently it’s high-end sedans – think 3- and 5-Series BMWs and Acura TLs – that are trade-ins.

Giving the SHO a unique look is a performance-inspired grille in black mesh, flanked by series-specific high-intensity discharge headlamps. Behind the front wheel openings, a fender-mounted scallop contains a subtle SHO badge. Unique 19-inch premium painted wheels wearing standard P255/45VR-19 all-season tires fill out the openings; buyers can opt for 20-inch machined and painted wheels. SHO-specific sideview mirrors – also in contrasting black – are heated, have memory functionality and contain downward-facing puddle lamps; the driver’s side features auto-dimming. In the rear, Taurus SHO has a decklid-mounted spoiler.

Performance attributes include the award-winning and fuel-efficient 3.5-liter EcoBoost V6, delivering 365 horsepower and 350 lb.-ft. of torque, mated to a six-speed high-capacity 6F55 SelectShift Automatic™ transmission, for up to 25 EPA-rated mpg on the highway.

Steering wheel–mounted paddle shifters enable the Taurus SHO to match revs for smooth, quick, manually selected downshifts. For the new model, these have been reconfigured for more intuitive operation, with one paddle for upshifts and the other for making smooth, matched-rev downshifts. As with the Taurus, the SHO models also feature torque vectoring control. And the new Performance Package includes Electronic

Stability Control track mode with true off, performance brakes and track-tuned calipers and a sport-tuned suspension.

When it came to the 2013 Taurus and Taurus SHO, Ford approached the cars’ upgrades with “obsessive attention to detail,” explained Mark Fields, the Ford President of The Americas. “The new Taurus builds on the transformation we achieved in the 2010 model. Delivering so many upgrades so soon further underscores Ford’s leadership and commitment to delivering high-quality, fuel-efficient cars for our customers.”

Source: http://www.thefordstory.com/

About Parker Ford Lincoln, Inc.Parker Ford Lincoln Inc., is a multi-President Award-winning dealership in Murray, Kentucky offering new Ford and Lincoln Cars, Trucks, SUVs and Crossovers. Visit us online at http://www.parkerford.com/.

Monday, April 11, 2011

Recycled Carpet in Your Ford? You’ll Never Guess Where

April 11th, 2011



Clever usage of recycled materials is becoming the norm this century, and the Ford “Reduce, reuse and recycle” commitment is part of the company’s broader global sustainability strategy for reducing its environmental footprint. What happened when the two concepts once again collided at Ford? 

Perhaps the oddest-sounding partnership of all: carpet and cylinder head covers.
The efforts by Ford to use renewable materials in its vehicles resulted in the introduction of EcoLon®, a nylon made from 100 percent recycled carpet. The EcoLon material from Wellman Engineering Resins offers an eco-friendly, high-quality alternative to typical cylinder head covers. The cylinder head covers are manufactured by Dana Holding Corporation, and are used on the 3.0-liter Duratec engine in the Ford Fusion and Escape and on the 5.0-liter engine in the Mustang and F-150.

“By working with Wellman and Dana, Ford has found a way to bring green applications to a new, unique location in our vehicles,” said Brett Hinds, Ford Manager, Engine Design. “This single use has made an incredible impact, and we’re continuing to look for ways to expand the use.”

The cover is the first automotive product of its kind manufactured from post-consumer recycled nylon. To repurpose nylon, Wellman grinds used nylon carpeting into fiber and recaptures the material through a patented, proprietary process. The resulting product is a high-quality nylon resin, which Dana then uses to mold into cylinder head covers through its injection-molding process.

In 2010, using EcoLon material saved more than 4.1 million pounds of carpet from landfills, the equivalent of nearly 154 football fields. It also amounted to recycling more than 985,000 yards of carpet and reducing the consumption of more than 430,000 gallons of oil.

“We didn’t have to make compromises for this application,” said Roy Ford, Ford Engine Sealing Supervisor. “With a fixed raw material cost that delivers cost savings compared to oil, along with the green benefit, this application adds to the ways Ford is minimizing our impact on the environment.”

Over the past several years Ford has concentrated on increasing the use of nonmetal recycled and bio-based materials, including soy foam seat cushions, recycled resins for underbody systems, recycled yarns on seat covers and natural-fiber plastic for interior components.

And perhaps the one most likely to work as a conversation-starter at the next party you attend, recycled blue jeans for sound-dampening material.
 
 
About Parker Ford Lincoln, Inc.Parker Ford Lincoln Inc., is a multi-President Award-winning dealership in Murray, Kentucky offering new Ford and Lincoln Cars, Trucks, SUVs and Crossovers. Visit us online at http://www.parkerford.com/.

Tuesday, April 5, 2011

Engineered for Potholes



Sometimes they are unavoidable, those potholes and damaged road surfaces. You cringe and hold your breath as you are forced to drive right over the obstacle, hoping your vehicle comes through it without incident and that you aren’t too rattled either. But Ford vehicles are put through similar paces long before you’ll ever be behind the wheel and faced with that scenario.

The Ford Lommel Proving Ground in Belgium and Michigan Proving Ground in the U.S. have miles of test tracks that re-create potholes of various shapes and depths, as well as damaged surfaces and other extreme public-road conditions.

“We have created some of the worst potholes in Europe on our own test track. If our cars can pass these tests, then they can cope with almost anything they encounter on public roads,” said Eric-Jan Scharlee, technical specialist for Durability Testing at Lommel Proving Ground. “You name the road surface, we have it at our proving ground.”

The standard is repeated at Michigan Proving Ground. “We go over gravel. We go over cobblestone. We go full-throttle. We shake things up,” said Dan Coleman, manager of Global Durability Process in Dearborn, Mich.

Alongside simulated real-world surfaces are artificial testing potholes designed to place controlled loads on Ford vehicle suspension components and allow Ford engineers to measure the forces and demands placed on cars as they pass through them. “We use two types of test tracks at Ford to re-create the loads customers are seeing on public roads,” said Eric-Jan. “One type simulates actual public roads, such as Lower Dunton Road in Essex, U.K., while the other comprises a variety of potholes that have been artificially constructed to mimic different driving conditions.”

Several types of road conditions are simulated, including moderately rough roads such as those in Europe and North America and severely rough roads like those in emerging markets, taking into account that weather conditions can make these roads even worse.

Engineers at the Lommel Proving Ground and Michigan Proving Ground test vehicles for all global markets, and all new Ford models are put through a tough testing and development process to ensure they not only offer class-leading levels of ride comfort for occupants, but are easily capable of withstanding the loads placed upon components by damaged road surfaces. Rigorous testing and development processes have been established for chassis and suspension systems.

“The challenge for a suspension system is when it exits the pothole,” said Simon Mooney, test engineer for Road Load Data at Dunton Technical Centre in Essex. “The impact can be like hitting a curb. We test all the wheel and tire sizes that we produce for our vehicles to their limit, so we’re confident they can cope.”

Chassis and suspension testing for passenger cars is conducted in two phases, with the first phase designed to simulate the extreme demands placed on the vehicle’s suspension and major structures over the course of its lifetime. During the second phase, the emphasis shifts to the entire vehicle, including high speed and rural road driving simulations. During these tests, high-tech equipment is used to record the loads and strains placed upon suspension components. “We use specially instrumented wheels on the car that measure the force and corresponding moments in three directions,” said Simon. “On some vehicles, there are various sensors totaling some 200 channels through which to get the data.”

Ford develops suspension testing for global customer requirements, and testing procedures and requirements at proving grounds around the world are commonized. To re-create realistic road conditions, Ford engineers survey drivers of every vehicle segment in different parts of the world asking them to rate the roads they drive on and how they use their vehicles. Then they create a statistical profile of the driver, the type of roads the driver uses, and his or her driving habits and apply it to a durability test cycle at the respective proving ground. Using this data, engineers can extrapolate how much load is likely to be placed on the vehicle over the course of its lifetime, which tells them how much the vehicle needs to be able to withstand.

Both Lommel and Michigan Proving Ground feature replicated real-life road surfaces from around the world. Visitors to the facility in Belgium, for instance, may be surprised to find road signs indicating they have traveled to France, the U.K. and the U.S., all within less than half a mile, but it is through such painstaking re-creation of real road surfaces from across the globe that Ford is able to deliver the products that meet and exceed the requirements of real-world drivers.

Source:  http://www.thefordstory.com/

About Parker Ford Lincoln, Inc.Parker Ford Lincoln Inc., is a multi-President Award-winning dealership in Murray, Kentucky offering new Ford and Lincoln Cars, Trucks, SUVs and Crossovers. Visit us online at http://www.parkerford.com/.