Tuesday, February 22, 2011

Ford's Bright Idea

Ford’s Bright Idea: Replacing 50,000 Light Fixtures Turns Up Cost Savings, Co2 Reductions


Ford’s lighting project in southeast Michigan will deliver an estimated energy reduction of more than 18.2 million kilowatt-hours – enough to power 1,648 homes for an entire year.

  • Ford Land Energy Efficiency and Supply Office is switching out and retrofitting 50,000 light fixtures that will eliminate more than 11,000 metric tons of CO2 emissions and will offer an annual savings of more than $1.3 million
 
  • Ford’s lighting project in southeast Michigan around its Dearborn headquarters and engineering campus will deliver an estimated energy reduction of more than 18.2 million kilowatt-hours – enough to power 1,648 homes for an entire year
 
DEARBORN, Mich., Feb. 17, 2011 – The lights around Ford’s Dearborn, Mich., campus are going to get more efficient, as a new lighting project kicks off that will bring an estimated energy reduction of more than 18.2 million kilowatt-hours – enough to power 1,648 U.S. residential homes for a year.
 
The project eliminates more than 11,000 metric tons of CO2 emissions and offers an annual cost reduction of more than $1.3 million. Ford Land Energy Efficiency and Supply Office is handling the project, by switching out and retrofitting more than 50,000 light fixtures in buildings across southeast Michigan. In fact, more than 6,000 fixtures in Ford World Headquarters alone will be replaced.
 
We are continuously taking steps to make sure we’re current with the technologies that offer us reduced energy consumption, along with a cost savings for the type of space,” said Gary Jensen, manager of energy efficiency. “This project helps the environment, reduces demand on the grid and brings bottom line savings for Ford, too.”
 
Details of the project include:
  • Retrofitting existing fixtures
  • Optimizing the use of day lighting
  • Replacing incandescent exit signs with LED exit signs
  • Controlling unoccupied areas with occupancy sensors
  • Replacing incandescent and halogen lamps with compact fluorescent and LED lamps
 
Lighting technology changes rapidly, with each generation producing greater efficiencies,” said Jensen. “This is only the most recent large-scale lighting upgrade that Ford has done.”
 
Office buildings, test facilities, a test warehouse and a vehicle proving ground facility are all areas that will be upgraded, with the project being wrapped up in 2011. Within those buildings, lighting is being replaced in offices, conference rooms, hallways, design studios, laboratories and restrooms.
 
Additional benefits
The project offers several benefits including reduced lumen power density, which will support future Leadership in Energy and Environmental Design (LEED) considerations. Employees and visitors also will enjoy better visual clarity and enhanced perceived brightness thanks to an improved color rendering index.
 
Additionally, the project will lower ongoing maintenance costs due to the reduction in total lamps and longer lamp life.
 
Homeowners note: According to the U.S. Department of Energy, homeowners could save $30 or more in electricity costs over the lifetime of a compact fluorescent bulb if they choose to switch to that type of bulb.
 
 
About Ford Motor CompanyFord Motor Company, a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles across six continents. With about 164,000 employees and about 70 plants worldwide, the company’s automotive brands include Ford and Lincoln. The company provides financial services through Ford Motor Credit Company. For more information regarding Ford’s products, please visit www.ford.com.

About Parker Ford Lincoln, Inc.
 
Parker Ford Lincoln Inc., is a multi-President Award-winning dealership in Murray, Kentucky offering new Ford and Lincoln Cars, Trucks, SUVs and Crossovers. Visit us online at http://www.parkerford.com/.

Monday, February 21, 2011

Say Goodbye to Oil Changes and Tuneups

Say Goodbye to Oil Changes and Tuneups
 
If you’re reading this on your mobile device while waiting for an oil change, you can closely associate with the type of savings the all-new Ford Focus Electric offers. Simply stated, the Ford Focus Electric will be the easiest car to own that Ford has ever built. No oil changes, no transmission service and no air filter to replace. Ever.

The Focus Electric does not have a conventional piston engine or an automatic or manual transmission. That means no regular maintenance for things such as oil changes and tuneups – a scenario most other motorists can only dream of.

“About all the driver will have to do is charge up the battery pack and go,” said Sherif Marakby, Ford Director of Electrification Programs and Engineering.

Focus Electric eliminates more than two dozen mechanical components that would normally require attention over the life of the vehicle. The dramatic reduction in moving mechanical parts is the key reason why consumers won’t have much to do to maintain the Focus Electric.

“When you have moving parts, such as the gears in a transmission or the pistons in an engine, you have maintenance,” Sherif said. “With an electric drive, there are very few moving parts.”

The minimal maintenance requirements of the Focus Electric saves drivers time and money. Oil changes demonstrate how. For the gas-powered 2012 Focus, Ford recommends oil and filter changes every 10,000 miles. That’s a $29.95 job at a Ford Quick Lane service center. And it usually takes about 30 minutes. Over the 10-year, 150,000-mile life of the vehicle, those 15 oil changes cost $449.25 and 7.5 hours.

Over the life of the car, Focus Electric drivers also won’t need to spend time and money to:
  • Replace five air filters at a cost of $24.95 each
  • Have two cooling system flushes at a cost of $109 each
  • Get one transmission service, $179
  • Replace one drive belt for $130
  • Buy and install one new set of spark plugs for $69.95
Electrification is an important piece of the Ford overall product sustainability strategy. The aggressive strategy includes the launch of five new electrified vehicles in North America by 2012 and Europe by 2013. In addition to Focus Electric, Ford launched the Transit Connect Electric small commercial van in 2010 and will introduce C-MAX Hybrid, a second next-generation lithium-ion battery hybrid and the C-MAX Energi plug-in hybrid in 2012. The range of electrified vehicles allows Ford to meet a variety of consumer driving needs.

You can get the latest updates on the Ford Focus Electric on the Ford Electric Facebook Page.

About Parker Ford Lincoln, Inc.
 
Parker Ford Lincoln Inc., is a multi-President Award-winning dealership in Murray, Kentucky offering new Ford and Lincoln Cars, Trucks, SUVs and Crossovers. Visit us online at http://www.parkerford.com/.

Fiesta Earns Top Safety Ratings Around the World

Fiesta Earns Top Safety Ratings Around the World

The 2011 Ford Fiesta, the only car in its segment to earn a Top Safety Pick from the U.S. Insurance Institute for Highway Safety under its new test standards. The Fiesta is also first car in its segment to earn top crash test ratings in each of the world’s largest auto markets that perform safety testing.

“Ford is committed to safety, including our efforts to deliver top crash test ratings that customers look to when choosing new vehicles,” said Sue Cischke, Group Vice President of Sustainability, Environment and Safety. “Fiesta is the latest example of that safety commitment, and shows that a small, fuel-efficient car can deliver top safety.”

Testing agencies in the U.S., China, Europe and Australia/New Zealand rate the Ford Fiesta at the top of the list for crash ratings. The Fiesta also just received the maximum five-star safety rating by the China Automotive Technology and Research Center under the China New Car Assessment Program, or C-NCAP. This follows maximum five-star ratings in Europe and Australia/New Zealand.

The impressive ratings add to the global sales momentum of Fiesta. European sales of the latest-generation Ford Fiesta reached 1 million last month. The landmark was achieved just 28 months after the popular small car went on sale in Ford dealerships across Europe. The Fiesta has been the best-selling small car in Europe for the past two years.

In the U.S., Fiesta is attracting new customers, including those in the trend-setting California market. In 2010, Fiesta played a key role in helping Ford to achieve its highest retail share in California since 2006. Los Angeles continues to be the top-selling region for Ford’s smallest car.

Beneath the car’s stylish exterior is a structure crafted from high-strength steels engineered to preserve quality and enhance driver and passenger safety. More than 55 percent of Fiesta body structure is made from ultra-high-strength steel, and the extensive use of high-strength, lightweight boron steel helps protect critical occupant safety zones.

Fiesta offers a segment-exclusive available driver’s knee airbag, developed to help reduce lower-leg injuries in the event of a frontal collision and to work together with other safety features. The knee airbag joins a suite of Fiesta safety features that include dual-stage, first-row airbags, side-impact airbags and side curtain airbags.

“Smart” Passenger Occupant Detection System (PODS) sensors determine occupant weight and seat belt status to optimize deployment force. The Fiesta also features class-exclusive smart sensors that use pressure pulses from a side impact to deploy up to 30 percent faster than traditional airbags with acceleration-based sensors.

Ford global safety engineers worked together to prepare the Fiesta to be able to meet stringent crash protection requirements in any region of the world by leveraging the small car expertise of Ford of Europe and an array of virtual, actual and hydraulic sled-simulated crash tests.

Click here to learn more about the 2011 Ford Fiesta on ford.com.

About Parker Ford Lincoln, Inc.
 
Parker Ford Lincoln Inc., is a multi-President Award-winning dealership in Murray, Kentucky offering new Ford and Lincoln Cars, Trucks, SUVs and Crossovers. Visit us online at http://www.parkerford.com/.

Friday, February 18, 2011

Explorer Terrain Management System

Ford Explorer Uses Teeter-Totter To Demonstrate Terrain Management System in Windy City


The Ford Explorer ride experience at the Chicago Auto Show takes the simple concept of a playground teeter-totter and transforms it into an exciting and compelling demonstration of Explorer’s exclusive Terrain Management System™.
  • Ford display at Chicago Auto Show features an SUV-sized teeter-totter to demonstrate dynamic capabilities of the all-new 2011 Ford Explorer
  • Showcasing Explorer’s Intelligent Four-Wheel Drive (4WD) with unique Terrain Management System™, the teeter-totter offers show attendees a thrilling experience
  • Chicago Auto Show attendees are invited to enjoy the Ford Explorer ride experience at McCormick Place, Feb. 11-20
CHICAGO, Feb. 9, 2011 – The Ford Explorer ride experience at the Chicago Auto Show takes the simple concept of a playground teeter-totter and transforms it into an exciting and compelling demonstration of Explorer’s exclusive Terrain Management System™.
The footprint of the teeter-totter ride experience at the Chicago Auto Show is approximately 5,000 square feet. Operated by a professional driver, with show-goers as passengers, the Explorer starts out driving through sand to demonstrate how it easily handles loose surfaces before beginning to ascend the teeter-totter ramp.

The teeter-totter itself, taking two full weeks to construct within the Ford exhibit, is a steel structure 30 feet long and standing four feet tall. This dramatic demonstration will provide a memorable experience for riders and onlookers alike, as the vehicle drives up the ramp at an angle approaching 22 degrees. Onboard passengers will be gazing at the ceiling as Explorer continues its steep ascent.

Once at the teeter-totter’s apex, Explorer will begin to descend the ramp. This is where the Terrain Management System’s Hill Descent Control™ activates to control speed and slippage, simulating the capability, control and driver confidence the all-new Explorer enables when drivers encounter steep downhill grades.

Explorer’s Intelligent 4WD with Terrain Management eliminates guesswork by employing simple icons to help determine the appropriate setting. All a driver needs to do is turn the dial to match the system to actual driving conditions, choosing between snow, sand, mud, hill descent and normal settings. The system then adjusts engine and transmission behavior, shift schedules and braking force to increase driver confidence and control.

Intelligent 4WD with Terrain Management allows the vehicle to deliver the “any road, anytime” capabilities SUV buyers expect, while eliminating weight. Less mass helps the all-new Explorer to deliver up to 30 percent better fuel economy than the previous model.

Ford invites visitors to enjoy the Explorer ride experience at the Chicago Auto Show at McCormick Place, Feb. 11-20. The all-new Ford Explorer is assembled at the company’s Chicago manufacturing plant.

About Ford Motor Company
Ford Motor Company, a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles across six continents. With about 164,000 employees and about 70 plants worldwide, the company's automotive brands include Ford and Lincoln. The company provides financial services through Ford Motor Credit Company. For more information regarding Ford's products, please visit http://www.ford.com/.

About Parker Ford Lincoln, Inc.
 
Parker Ford Lincoln Inc., is a multi-President Award-winning dealership in Murray, Kentucky offering new Ford and Lincoln Cars, Trucks, SUVs and Crossovers. Visit us online at http://www.parkerford.com/.

Wednesday, February 16, 2011

ESPN: Ford submits Mustang for 2013 NASCAR Sprint Cup approval

2010 Ford Mustang Nationwide series race car
Ford Mustang NASCAR Nationwide Race Car

Forget the Fusion, Ford is making a move to bring the Mustang to Nascar's Sprint Cup Series. Ford has informed NASCAR decisionmakers that it wishes to begin racing the Mustang in the highest level of left-turning motorsports.

Replacing the Fusion is a process that could take all year, and Ford is required to show that the Mustang is a competitive equal to the cars it will race against. The reason behind the move is that Ford wants to show fans they can buy a car right off the showroom floor that mimics the one they watch every weekend on TV.

As fans of the roundy round are already aware, the Blue Oval already races a Mustang stock car in NASCAR – in the Nationwide Series. The pony car shown above made its competition debut last July during the Subway Jalapeno 250 at Daytona International Speedway.

We understand you can't purchase the same exact Mustang that will be hunting down rival racers around the county. In fact, we already know that you won't be able to purchase anything like a Sprint Cup Mustang for street use. But Ford knows that millions of people tune-in and show up to support their favorite drivers and brands. At least on some level, adding the Mustang to the mix makes more sense since the production car provides real driving thrills for its owners. Besides, unlike the Fusion, it's actually available in a coupe bodystyle like those used in NASCAR.

Now... if we can get Chevrolet to bring in the Camaro and Dodge to show up with the Challenger, we could be on the cusp of something special. Thanks for the tip, JR!

Source: http://www.autoblog.com/2011/02/15/espn-ford-submits-mustang-for-2013-nascar-sprint-cup-approval/
 
About Parker Ford Lincoln, Inc.Parker Ford Lincoln Inc., is a multi-President Award-winning dealership in Murray, Kentucky offering new Ford and Lincoln Cars, Trucks, SUVs and Crossovers. Visit us online at http://www.parkerford.com/.

Monday, February 14, 2011

Good Samaritan Is Ford Tough

Good Samaritan Is Ford Tough

Fed Ex truck saved by man and his F-250

By Kim Fischer 
Updated 8:40 PM CST, Wed, Feb 9, 2011

A Fed Ex truck got back on its scheduled route Wednesday afternoon thanks to a good Samaritan.
The truck was stuck on an on ramp to Interstate 30 near Galloway when a driver single-handedly got the dual tractor-trailer unstuck and back on the road.

Josh Hammers, the Good Samaritan, said he was out Wednesday morning looking for stranded drivers when he came across the Fed Ex truck.

Hammers said he knew it was going to be a bigger challenge than a normal passenger vehicle, but he thought he'd at least give it a shot.

  
Ten minutes later, his Ford F-250 was tugging the truck back onto the road.
Hammers said a sand truck had passed by just minutes before, making it a little easier for his truck to get traction.

He added that this was just another example of why he's a Ford man.

"They do the job. My dad's got a '78 in the garage that he bought new, so we're definitely a family of Fords," Hammers said.

The Fed Ex truck was just one of several cars Josh pulled to safety on Thursday. He said it's something he does every time the weather gets bad.

“I just pay it forward," Hammers said. "If I was stuck out on the side of the road, I’d appreciate the help too, so just try to do the right thing."
First Published: Feb 9, 2011 3:25 PM CST

About Parker Ford Lincoln, Inc.Parker Ford Lincoln Inc., is a multi-President Award-winning dealership in Murray, Kentucky offering new Ford and Lincoln Cars, Trucks, SUVs and Crossovers. Visit us online at www.parkerford.com.

2012 Ford Focus

First Drive: 2012 Ford Focus

Ford Proves It Can Build A Compact With A Pulse
2012 Ford Focus2012 Ford Focus - Click above for high-res image gallery
We should no longer be surprised by the notion of a compact car with big-sedan features and eye-popping fuel economy. New creations like the Hyundai Elantra and Chevrolet Cruze have gone about making the compact segment one of the most hotly contested arenas in the market, rankling the chains of long-time fighters like the Honda Civic and Toyota Corolla in the process. But while the Cruze and Elantra have proven that big content can come in small packages with smaller price tags, there's a growing sense that the fun-to-fling small car may be on its way out in favor of commuters that have inherited the soft-riding genes of their bigger brethren.

In a way, the change was all but inevitable. Whereas the compact segment once served up a cornucopia of rides that were low on power but big on handling, the market has proven that above all else, buyers in this neck of the woods want value. In an effort to pinch every last copper cent, both Hyundai and Chevrolet have scrapped the independent rear suspension in their respective compacts in favor of the considerably cheaper torsion-beam design.

So when Ford announced that American buyers would finally be able to get their hands on the global Focus, our ears perked up. The last Euro-Focus had built a reputation for being a smart handler, and if this latest version could make it across the pond without becoming too watered down in the process, compact buyers would once again have a vehicle that's as fun to drive as it is responsible to own. Now we get to find out if Ford pulled it off.
From the exterior, there's no mistaking the 2012 Ford Focus for a flat-line commuter. The FoMoCo designers graced both the four-door and five-door body styles with a menacing fascia that makes use of massive faux air-inlets on either side of the main grille, and the blacked-out treatment is plenty sharp in the flesh. That's especially true when the Focus wears the optional 17-inch painted alloy wheels of our sedan tester. Ford is planning to offer a whopping total of 11 different wheel variants, with 18-inch, multi-spoke rollers topping the charts.

Wrapped headlights carry your eye around the side of the Focus, where a sloping shoulder line and subtle strake help give the car a sense of movement in four-door guise. Out back, the sedan wears a remarkably short trunk deck, though the wrapped tail lamps go a long way toward helping everything feel cohesive. We couldn't really drum up a complaint with the appearance of the sedan, but the five-door variant is far and above the looker in our book.

While the hatch makes use of the same front bodywork as its four-door kin, the five-door presents a much more sorted rear. Tricks like a fuel door that's integrated into the tail lamp design and an attractive roof spoiler go a long way toward making the Focus hatch one of the more creatively styled compacts.

2012 Ford Focus front view2012 Ford Focus rear view2012 Ford Focus side view2012 Ford Focus front view2012 Ford Focus rear view2012 Ford Focus side view

Inside, the Focus offers up an interior that, while nice, isn't going to redefine what buyers have come to expect from small cars in America. Base trim delivers comfortable cloth seats with acceptable bolstering, though the two-tone grey on black cloth of our sedan tester was more than a little cringe-worthy. The good news is that the higher you climb on the option sheet, the better those thrones become. Ford does offer handsome leather buckets with contrasting stitching if you can't stomach the thought of parking your keester on the low-rent seats.

Seating material aside, the Focus uses stylish, easy-to-read gauges that are supplemented by a small LCD screen nestled between the tachometer and the speedometer. The screen can be set up to display everything from fuel economy to your trip meter, average speed and a host of other information. Handy controls on the steering wheel make the screen easy to use and easier to set up, though we wouldn't recommend flipping through the categories while on the road.

The center stack on the Focus offers more buttons than you can shake a stick at, and at least half of them are tangled up in the same number pad found on the Fiesta. Lower trim levels are stuck with HVAC controls that feel right at home in this segment, though buyers opting up for the Titanium trim level are rewarded with more upscale kit.
2012 Ford Focus interior2012 Ford Focus front seats2012 Ford Focus gauges2012 Ford Focus multimedia system
For now, the 2012 Focus is only available with one engine option – a 2.0-liter, naturally aspirated direct-injection gasoline engine with 160 horsepower and 146 pound-feet of torque. Buyers can have the mill bolted to either a five-speed manual or dual-clutch transmission, and while the EPA hasn't quite wrapped up testing on either configuration, Ford tells us that we can expect at least one variant to eclipse the 40 mpg barrier. That means that unlike the Hyundai Elantra, which manages to hit 40 mpg no matter the trim, the Focus will only be able to pull off the fuel-economy stunt with a special package just like the Chevrolet Cruze Eco.

Still, that doesn't mean the standard Focus is a slouch at the pump. Ford packed in plenty of learned lessons from its successful EcoBoost program into the 2.0-liter, including a specially-ported intake manifold to increase air flow and twin variable valve timing. Even with plenty of hammering during our time in the cockpit, we saw around 32 mpg in mixed driving, and we're curious to see exactly what the vehicle can return under more sane conditions. Considering that Ford is shooting for an 18-percent increase in fuel economy compared to the 2011 model, the standard 2012 Focus should land somewhere around 30 mpg city and hit high 30s on the highway.

2012 Ford Focus engine

While it's a little disappointing to hear that not every Focus model will be able to return 40 mpg highway, we're bolstered by the handling that Ford has managed to bake into its new compact. The Blue Oval made use of a MacPherson strut set up in the front with a hefty 23.5-millimeter stabilizer bar, and out back, the Focus delivers a multi-link independent rear with a 19-millimeter bar. The result is one of the most well-planted compacts in the segment. Really lean on the Focus and it will serve up sharp turn-in with very little understeer, and the five-speed manual transmission is perfect for banging your way through the gears. With one fell swoop, the 2012 Focus has managed to knock both the Honda Civic and the Mazda3 off their fun-to-drive thrones.

Unfortunately, if you want the Titanium Handling Package package that throws in 18-inch wheels, stickier summer tires, revised dampers, springs and sway bars, you're stuck opting up to the Titanium package. If we were looking for a quality commuter that's fun to sling down our favorite set of twisties, we'd opt for an SE with the five-speed manual and spend the money saved on a new set of tires.

2012 Ford Focus grille2012 Ford Focus headlight2012 Ford Focus wheel2012 Ford Focus taillight

At this point, you're probably thinking that a dual-clutch transmission makes perfect sense on a sport model. You'd be right, only Ford has programmed this cog box to handle shifts just like a standard automatic. While you can technically coax the transmission into a gear of your own choosing by clicking the tiny rocker button on top of the shift lever, gear swaps are slow and soft. If you're really looking to cover some ground with a vengeance, you're better off opting for the manual 'box.

That's not to say that the dual-clutch transmission is lackluster for fielding commuting duty by any means. On the street, the shifts are perfectly smooth, and while the transmission tends to hold gears a bit longer before down shifting than we'd like, the truth is that this piece is a huge improvement over the old automatic.

2012 Ford Focus shifter2012 Ford Focus shifter

Ford has priced the 2012 Focus Sedan starting at $16,995 in S trim, though opting up to the five-door in SE guise will set you back $18,790. If your pockets are a little deeper and you like the look of the more polished interior, Titanium trim will go for $22,995 for the sedan and $23,490 for the hatch. That base price puts the Focus at over $1,100 more than the 2010 Honda Civic sedan, though with more horsepower and better theoretical fuel economy, buyers will get what they pay for with the newest addition to the FoMoCo family.

Ford has made it clear that it doesn't intend to be left out of the new wave of high-quality compact vehicles, and the 2012 Focus manages to bring a level of sophistication, comfort and handling that we've never seen from the automaker's efforts in this segment. The Focus has finally grown into a genuine top pick in a field that's already packed with strong contenders. Our only complaint is that we have to wait a full year before the high-horsepower Focus ST model finds its way to the streets. Consider yourselves warned, Civic Si and MazdaSpeed3.

2012 Ford Focus rear 3/4 view

The bottom line is that the 2012 Ford Focus is a compact car with a pulse. With its more youthful exterior and sharper handling compared to either the 2011 Hyundai Elantra or 2011 Chevrolet Cruze, the Focus is perfect for buyers who want more than transportation from their vehicles. And with available goodies like MyFord Touch and a hatchback body style, the Focus also delivers a little extra usability than either of those offerings. If you're willing to give up a few miles per gallon for a few extra giggles per apex, it's hard to do better than the Focus.


 
About Parker Ford Lincoln, Inc.Parker Ford Lincoln Inc., is a multi-President Award-winning dealership in Murray, Kentucky offering new Ford and Lincoln Cars, Trucks, SUVs and Crossovers. Visit us online at www.parkerford.com.

Gas Mileage: 40 MPG is the New 30

Gas Mileage: 40 MPG is the New 30

By Jerry Edgerton, CBS MoneyWatch
How much do Americans really care about high gas mileage? Pump prices above $3 a gallon have not deterred buyers of pickups and big SUVs. But portents in the January sales figures and a recent opinion survey suggest that car shoppers do care. And the new marketing mantra aimed at the mileage shopper is 40 miles per gallon.

Consider these developments:

  • Ford says it doubled its small car sales over a year earlier, led by its new Fiesta model. General Motors cited its small-car Chevrolet Cruze as one of its best sales performers. Both the Fiesta and the Cruze have versions rated by the EPA at 40 mpg or more on the highway.
  • Hyundai, which built on its hot 2010 sales trends with a 22% gain in January, has also been doing well with its 40 mpg models: It sold 4,792 Elantras and Sonata hybrids last month. That's about 13% of company sales. Hyundai also challenged competitors by saying it will publish a monthly average fuel economy for its vehicles sold (34.7 mpg in January, already not far from the 35.1 mpg required by federal regulations in 2016). Unlike Detroit companies, however, Hyundai does not sell pickups or many big SUVs.
  • A Kelley Blue Book survey of visitors to its web site found that 70% said gas price influenced the vehicles they considered buying. If you doubt that these cars will actually take you 40 miles on the highway for every gallon you pump, well, your skepticism is justified. As the EPA is fond of noting with its ratings, real-world experience may differ. Nonetheless, the EPA ratings are a useful guide in comparing one car to another. For instance, the mileage champ Toyota Prius hybrid (51 mpg city, 48 highway) will surely visit the gas pump less often than the also thrifty Ford Fusion hybrid (41 mpg city, 36 highway).
With that in mind, here is a look at four small cars that have just come on the market or will do so in the next few months:

Hyundai Elantra


As part of its wave of new or redesigned models, Hyundai has given its Elantra, a complete makeover. Though bigger than its predecessor, it's lighter. Throw in the combination of a new, more powerful engine and an improved transmission, and that's how you get to the magical 40 mpg highway (29 city). Reviewers in early test drives noted reasonably responsive power, especially with the automatic transmission, and measured mileage not too far off the ratings. The low-end, manual Elantra starts at $15,500 - competitive with the Ford Focus and Chrysler Group's new Fiat 500. Successive trim levels that add leather seats, GPS and other attractions put the starting price for the top end Elantra Limited Premium at $22,700.

Chevrolet Cruze


Adapted from a car already popular in Europe, the Cruze is part of a trend to offer standard and optional equipment in small cars that used to be out of reach unless you jumped up to midsize. Reviewers praise its comfort, spacious interior and good manufacturing quality.The Cruze with the turbocharged, four-cylinder "Ecotec" engine is rated 42 mpg highway, 28 city, and starts at $18,995. A clever Super Bowl ad about oldsters who couldn't understand let Chevy repeat the 42 mpg over and over. The non-Ecotec Cruze versions are rated at 24 mpg city, 36 highway. The list price range is $16,275 to $21,975.

Ford Fiesta


The 2011 Fiesta seems to be backing up Ford's hopes that new styling and comfort imported from Europe would generate small-car sales here. Reviewers surveyed by U.S.News rank it the No. 1affordable small car. Fiesta (left) comes in sedan and five-door hatchback models and with either a five-speed manual or four-speed automatic transmission. The engine is a 118-horsepower 1.6 liter four-cylinder. With automatic transmission and the SFE (super fuel economy) package, Fiesta does hit the magic 19 mpg city, 40 highway. Other models are rated at 29 city, 38 highway. Base prices run from $13,320 to $17,120 before options.

Ford Focus


Ford has sold a U.S. version of the Focus since 2000, but in recent years it has been a boring also-ran in the compact car class. Now the redesigned Focus (at right) - bigger than the Fiesta and a more direct competitor with the Hyundai Elantra and Chevrolet Cruze - will go on sale this Spring as a 2012 model. Like the Fiesta, the SFE version will hit 29 mpg city, 40 highway. The sedan version will start at $16,995 and the hatchback at $18,790. Early reviewers are predicting that the interior comfort and features will appeal to buyers.

If you are among those looking for high mileage but unwilling to spend the premium price for a hybrid, good 40 mpg choices are now out there at lower prices.
Source: http://autos.yahoo.com/articles/autos_content_landing_pages/1718/gas-mileage-40-mpg-is-the-new-30/

About Parker Ford Lincoln, Inc.Parker Ford Lincoln Inc., is a multi-President Award-winning dealership in Murray, Kentucky offering new Ford and Lincoln Cars, Trucks, SUVs and Crossovers. Visit us online at http://www.parkerford.com/.

Friday, February 11, 2011

Road Test Review: 2011 Ford F-150 XLT 5.0-liter V-8

Road Test Review: 2011 Ford F-150 XLT 5.0-liter V-8
By Mike Levine and Mark Williams
Last year, the Ford F-150 offered most buyers a choice of legacy two-valve and three-valve 4.6-liter V-8 engines or a three-valve 5.4-liter V-8. While those engines got the job done, they weren’t known for power or performance.
This year, Ford has totally revamped the F-150’s powertrain lineup with three all-new advanced engines, plus wider availability of the 6.2-liter V-8 that was previously limited to the 2010 F-150 SVT Raptor.
We’ve extensively tested the 6.2 in the Raptor and the new entry-level 3.7-liter V-6 during our six-cylinder Work Truck Shootout. We’ve also spent several hours towing and piloting the novel twin-turbo 3.5-liter EcoBoost V-6, the F-150’s top-of-the-line towing engine. But our time with the fresh 5.0-liter V-8 was limited to a brief drive and drag race in Texas last year. That’s no longer the case.
A 2011 F-150 XLT SuperCrew 5.0 4x4 showed up in our driveway last Tuesday, and we wasted no time putting it through its paces. In less than a week, we drove it 800 miles – 622 miles of which it towed a 9,000-pound conventional tandem axle horse trailer.
Snap judgment? This could be the best all-around engine ever offered in the F-150 – at least until EcoBoost’s early adopters can confirm that mill’s reliability and efficiency in real-world use.
Driving-1-560
The four-valve per cylinder, dual overhead cam 5.0 is positioned as the midrange engine choice for the F-150 — below the EcoBoost six-cylinder and 6.2 V-8 and above the 3.7. It’s rated at 360 horsepower (at 5,500 rpm) and 380 pounds-feet of torque (at 4,250 rpm). That’s more power than the old 5.4-liter V-8, but it doesn’t carry as high a tow rating. In the regular cab, it can pull up to 10,000 pounds instead of a maximum 11,300 pounds.
Like its engine, our test SuperCrew four-door was a middle-of-the-road model with a relatively steep MSRP of $39,445, after a $1,500 discount for the optional chrome, convenience and tow packages that runs through the end of the model year.
The metallic red F-150 came equipped with cloth captain’s chairs, AM/FM/CD stereo and Ford’s Sync hands-free multimedia system and Bluetooth connectivity. It lacked navigation, a rear backup camera and reverse sensors, making tail-first maneuvers a challenge in tight spots, and we couldn’t back up to the trailer without the help of a spotter. The optional chrome package added brightwork that included side steps and wheel covers. If it were our choice, we’d skip the package and invest in a nice set of aluminum wheels.
Despite a lack of luxury items, the XLT F-150 was more than comfortable inside. We turned our phone into a substitute for satellite radio by using Sync and Pandora to stream tunes wirelessly over Bluetooth, though we had to pair the phone and truck twice after the F-150 stopped playing music this way.
Ford has updated the F-150’s instrument cluster with nice gauges and an optional 4.2-inch trip computer that Ford calls a “productivity screen” that we’ve liked since it debuted in the F-Series Super Duty. It includes apps that provide fine-grained details about towing, off-roading, fuel economy and more. Controls on the steering wheel make short work of finding the information you want quickly and with minimal distraction.
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The truck’s second-row seats and flat load floor made it easy for us to stow our gear for our tow test or accommodate two kids in booster seats running errands around Los Angeles.
Our four-wheel-drive 5.0 was rated 14/19 mpg city/highway. These days, we’d expect fuel economy to be higher, especially in a small-displacement eight-cylinder. It should have at least tied the 15/21 mpg rating of the 5.3-liter V-8 in the Chevy Silverado 1500. But making up for the so-so mileage was an optional 36-gallon fuel tank that gave us peace of mind and extra range pulling the heavy trailer. For comparison, the premium EcoBoost V-6 F-150 is only available with a 26-gallon reservoir.
Unloaded, the F-150’s trip computer calculated a bladder-busting driving range of 521 miles, though we wouldn’t come close to that with the trailer behind us. In our first stretch of towing — 226 miles from Norco to Needles, Calif., which included the challenging Cajon Pass on Interstate 15 — we averaged 9.42 mpg, burning 24.03 gallons of fuel (versus an optimistic trip computer estimate of 9.8 mpg and 22.9 gallons of fuel). Those are respectable numbers for a rig that weighed 14,780 pounds on a CAT scale -- just 320 pounds less than the truck’s gross combined weight rating.
On that same stretch, we also started to realize the vast potential that’s locked inside the 5.0. As we left the L.A. basin and started climbing Cajon Pass, the truck shrugged off the weight behind it. Visibly, we could see the rear squatting lower, and we could feel the truck hunker down from inside, but power wasn’t an issue. It was available on demand.
On the steepest parts of Cajon, we had no problem keeping up with traffic at around 65 mph with the modest 3.73-to-1 rear axle. When the engine needed more power, its six-speed transmission smoothly downshifted to 3rd gear, and the mill found its sweet spot at around 4,000 rpm. The truck never lost momentum. In fact, it gained speed to the point where we had to ease back on the accelerator. After cresting the top of the grade, the truck quickly upshifted into 6th at 1,600 rpm and 65 mph.
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We noticed some interesting transmission behavior as the terrain flattened out. We kept the truck in tow/haul mode the entire time it was hooked up to the trailer. Tow/haul mode does two things: The transmission holds gears longer when the truck is working hard to keep power up, and it downshifts automatically to slow the truck with a tap of the brake pedal on descents. Every cog swap was carlike, but several times after upshifting into 6th, we felt the torque converter lock up about 20 seconds after the gear change. We’re sure that helped with shift feel, but we wonder if we weren’t sacrificing a bit of fuel economy with the torque converter seeming to stay loose for such a long period. If we could squeeze out extra mileage with a faster-locking torque converter, we’d take that option over smoother shifts.
Another trait we noticed as we requested more power from the engine on climbs and to pass traffic was its split personality – similar to that of the 3.7-liter V-6. Loping along, the V-8 was subdued and quiet. But when we needed more power, the exhaust note snarled like a sports car – not surprising, since the engine is also shared with the Ford Mustang. We loved the deep notes it made. They were perfectly tuned to match the engine’s effort and sounded much better than the flat exhaust note of the EcoBoost V-6 when that engine is under load. There’s nothing like the tenor of a hard-working V-8 in a half-ton pickup.
The 2011 F-150 also features standard 12-volt electric power-assisted steering for every engine except the 6.2 V-8 – the first half-ton pickup to do so. (The limited-volume Chevy Silverado Hybrid uses a 42-volt system.) The steering feels light when the truck is stopped and during low-speed maneuvers. It dynamically adjusts steering effort to match the speed and loads the truck is under. On the highway, the steering was precise and provided excellent driver feedback. There was none of the numbness generally associated with electric steering’s early days in small cars. It seemed to vary boost levels as we entered turns, smoothly assisting the trailer around bends in contrast to the on/off boost that can occur with conventional hydraulic steering pumps.
As we drove across the desert, we encountered strong winds that had knocked several semis off the highway the day before. While we could feel the gusts buffeting the truck and trailer, we never felt control was an issue. At least once, immediately passing an 18-wheeler, we were hit by a strong gale that seemed to trigger the F-150’s trailer-sway control system.
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Trailer-sway control senses difference in yaw between truck and trailer and uses the wheel brakes in both vehicles to counteract any sway before it becomes dangerous enough to throw the rig off the road.
If you order a 2011 F-150, we highly recommend you option it with the integrated trailer brake controller, which extends sway control to the trailer (in addition to controlling the trailer’s brakes via ABS). Even though our truck was optioned with the F-150’s trailer towing package, it didn’t include the brake controller, which costs an extra $230 from the factory. A local dealer had to add the controller after it arrived for our test.
Our turnaround point for our road test was near Laughlin, Nev. Cajon Pass was a warm-up for testing the 5.0 F-150 on the 12-mile, 5 percent grade Davis Dam hill climb on Arizona Highway 68, just east of Laughlin. Davis Dam has become the default location for measuring performance against the industry’s new trailer towing standards set by the Society of Automotive Engineers. It’s also where Ford recently tested the EcoBoost six-cylinder against competitors’ eight-cylinder engines. On Highway 68, the 5.0 was incredibly strong — so strong that we could accelerate at any point along the route and still gain speed to where we had to slow down to safely control the truck and trailer around turns.
We also staked out a 7,500-foot stretch of the grade where we could safely climb the hill from a full stop and measure its performance using our VBOX kit. Zero to 60 mph up the steady 5 percent grade took 30.29 seconds, and the truck finished the quarter-mile in a respectable 25.06 seconds at 55.5 mph.
Those numbers, plus seat-of-the-pants feel, make us wonder how much Ford might be sandbagging the 5.0-liter V-8’s power figures, something we suspected during our first drive in Texas.
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We also ran the same performance tests on level ground. The zero-to-60 mph time with the trailer was cut almost in half, to just 16.85 seconds. Unloaded, the 5.0 yielded a zero-to-60 time of just 7.18 seconds – almost as quick as the large displacement 6.2-liter V-8 Chevrolet Silverado 1500 crew cab 4x4 that was the fastest truck in our 2008 Light-Duty Shootout.
Our final confirmation of the tremendous towing performance and potential of the 5.0 came on the Dynojet Research chassis dyno at our friends at K&N Engineering in Riverside. At the rear wheels, we measured a very healthy 311 hp and 325 pounds-feet of torque. While the torque curve isn’t as flat as the EcoBoost V-6’s curve, it is broad, and power steadily climbs over most of the rev range instead of being peaky near 4,000 rpm.
Overall, we’re very impressed with how comfortable the F-150 5.0 was during our long-haul towing legs. We towed just under the truck’s max GCWR and towing capacity, yet the truck felt like other half-tons towing much less. A truck that drives this smoothly and comfortably, with very little driver fatigue, at max capacities is something quite special — even unusual in any truck segment.
The truck was also comfortable and relatively easy to manage in unloaded driving around Los Angeles. It was also fun to show off some of the 5.0’s power at one or two green lights. We averaged between 13 mpg and 17 mpg depending on traffic conditions, surface streets and highway driving. Nothing to brag about for fuel economy, but superior to what we’ve observed driving a 6.2-liter V-8 in LA.
Which engine should F-150 buyers choose? If you’re going to tow and haul more than 10,000 pounds frequently but want something smaller than a heavy-duty pickup, opt for the 6.2. If you’re going to tow more than 10,000 pounds occasionally and need a truck for light-duty hauling activities the rest of the time, a 3.5-liter EcoBoost V-6 would probably be a good fit. But if you’re going to tow 5,000 to 10,000 pounds regularly and aren’t quite ready to trust a twin-turbo six-cylinder to move your rig, the 5.0 is for you. If we were going to buy an F-150 today, the 5.0 is the box we’d likely check on the order form.
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Special thanks to K&N Engineering and American Horse Trailer Rentals


Source: http://news.pickuptrucks.com/2011/02/road-test-review-2011-ford-f-150-xlt-50-liter-v-8.html

About Parker Ford Lincoln, Inc.
Parker Ford Lincoln Inc., is a multi-President Award-winning dealership in Murray, Kentucky offering new Ford and Lincoln Cars, Trucks, SUVs and Crossovers. Visit us online at www.parkerford.com.

Tuesday, February 8, 2011

Focus Electric Test Rides at North American International Auto Show

  • Ford engineers used the “Living Electric” display at the 2011 North American International Auto Show (NAIAS) in Detroit to acquire data from rides offered in the all-new Focus Electric
  • More than 10,000 NAIAS visitors rode in the Focus Electric on an elevated track at the Ford stand that was 20 feet high, stretched 208 feet in length and was 71 feet in diameter
  • The all-new Focus Electric – the company’s first-ever all-electric passenger car – is a zero-emissions, gasoline-free version of Ford’s popular global Focus model
DEARBORN, Mich., Feb. 3, 2011 – The “Living Electric” display at the 2011 North American International Auto Show (NAIAS) wasn’t just an opportunity for visitors to ride in an electric vehicle – it also was a time for Ford engineers to learn more about the all-new Focus Electric.

“This was a win-win situation. While customers were able to learn about how an electric vehicle works and rides, we could pull up data and find out more about the Focus Electric they were in at the very same time,” said Shawn Lightner, Ford global electrified products program manager. “We thought this would be a perfect opportunity to discover even more about how the cars perform using the data acquisition technology employed on other development vehicles.”

An onboard data acquisition system was connected to the car computer, where critical information of what was happening while the vehicle was running or charging could be transmitted. Ford engineers were then able to go online and pull up data via a website to monitor information about the vehicle, while customers were riding in it.

“The Ford engineering team was able to capture and gain insight on how the batteries were performing from charging to depletion, the range the Focus Electric was getting per charge, as well as data on how the car was doing overall,” explained Lightner.

At the Living Electric display on the Ford stand, more than 10,000 NAIAS visitors took a ride in a Focus Electric on an elevated track 20 feet high, 208 feet in length and 71 feet in diameter. Hands-on technology displays, digital tutorials and conversations with experts also helped people learn how different types of electrified vehicles will fit various lifestyles.

Charged up
The all-new Focus Electric – Ford’s first-ever all-electric passenger car – is a zero-emissions, gasoline-free version of the company’s popular global Focus model. Focus Electric is designed to offer enough range to cover the majority of daily driving habits of Americans. A full recharge is expected to take three to four hours at home with the 240-volt charge station.

Focus Electric introduces new features and technologies – including a unique version of the MyFord Touch™ driver connect system especially for electric vehicles, a new value charging feature powered by Microsoft and a smartphone app called MyFord Mobile that helps plug-in owners control their vehicles remotely.

The power of choice
Electrification is an important piece of Ford’s overall product sustainability strategy. Ford’s aggressive strategy includes the launch of five new electrified vehicles in North America by 2012 and Europe by 2013.

In addition to Focus Electric, Ford launched the Transit Connect Electric small commercial van in 2010 and will introduce C-MAX Hybrid, a second next-generation lithium-ion battery hybrid and the C-MAX Energi plug-in hybrid in 2012.

About Ford Motor Company
Ford Motor Company, a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles across six continents. With about 164,000 employees and about 70 plants worldwide, the company's automotive brands include Ford and Lincoln. The company provides financial services through Ford Motor Credit Company. For more information regarding Ford's products, please visit http://www.ford.com/.

About Parker Ford Lincoln, Inc.

Parker Ford Lincoln Inc., is a multi-President Award-winning dealership in Murray, Kentucky offering new Ford and Lincoln Cars, Trucks, SUVs and Crossovers. Visit us online at www.parkerford.com.